
Liv Cycling is the only comprehensive cycling brand dedicated solely to women.
THE PROJECT
Liv launched the #LivCOMMITTED global campaign in 2020.
Liv Cycling Italy requested a t-shirt design to spread a positive and empowering message for the launch of the campaign in Italy.
The concept revolved around the “Empowered Women, empower women” motto.
ClientLiv Cycling ItalyServicesDesignYear2020Linkhttp://www.liv-cycling.com/it